Home Broadcasting Eurosport to remain the home of cycling following new deal

Eurosport to remain the home of cycling following new deal

by RXTV-newsdesk

Eurosport will continue to show live coverage of all major cycling races until 2025.

The Tour De France will be shown on a non-exclusive basis in the UK, alongside exclusive La Vuelta coverage on Eurosport 1 and Eurosport Player following a deal with the Amaury Sport Organisation (ASO) and Eurovision Sport.

As part of the arrangement, Eurosport will have the ability to customise the feeds of all stages while posting key moments on its social media channels to provide unique digital experiences for cycling fans in Europe and beyond.

The 2020 and 75th edition of La Vuelta begins in the Dutch city of Utrecht, becoming the first location to host stages of all three Grand Tours.

From 2021, Eurosport’s sister platform, Global Cycling Network (GCN), will stream every Grand Tour powered by Eurosport through its new app as part of an ultimate cycling ecosystem which immerses cycling fans and riders, delivering on Discovery’s objective of super-serving passionate communities in the way they want each and every day.

Alongside this, Eurosport has secured the rights to show additional flagship women’s races with the Liège-Bastogne-Liège and Flèche Wallonne events produced and broadcast live for the first time from 2020, providing more opportunities for Eurosport to champion the growth of the sport for all to enjoy.

Andrew Georgiou, President, Eurosport and Global Sports Rights & Sports Marketing Solutions, said:

Passionate sports fans are at the heart of everything we do, so we’re pleased to be providing the most extensive live and on-demand coverage of the world’s biggest cycling events in the Tour de France and La Vuelta until at least 2025.

Our world-class digital and production set-up enables us to bring fans to the heart of the action, while offering multiple ways to consume, interact and engage with the best quality premium cycling content in the way fans chose on any screen, anytime, anywhere. We are constantly innovating – such as introducing Bradley Wiggins reporting live from a bike in the heart of the peloton last year – which makes us the go-to destination for cycling fans and we can’t wait to bring the action back to screens this year.

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