Devices that support Freeview Play receiving update to make it easier to find live and on-demand content from Freeview broadcasters.
The homescreen update includes a new “Discover” tab with personalised recommendations based on viewing history and interests, alongside what’s trending on Google. Following further updates, the new Discover tab will also feature Freeview Play content recommendations.
Freeview Play contains on-demand content from BBC iPlayer, ITV Hub, All 4, My5, UKTV Play, CBS Catchup Channels UK, Horror Bites, STV Player, POP Player and BBC Sounds.
UK viewers will also have access to the following features with Freeview Play on Android TV; -
- On Now. Freeview Play viewers can easily access the live TV guide, via a new tile on the ‘On Now’ row. The ‘On Now’ row now provides clearer programme information for each piece of content.
- On Demand. Content rows on the new user interface have been updated with tiles for each of the Freeview Play on-demand services. This means viewers can go straight to the player they are interested in.
Simon Hunt, Director of Strategy and Business Development, for Freeview Play, commented
“It’s so important that British viewers can easily find the content they love, whether it’s catching up on Line of Duty, or bingeing the Friday Night Dinner box set. Working closely with Android TV, we have been able to ensure that the customer journey continues to deliver for UK viewers, and ensures Android TV remains competitive in the British market.”
Meanwhile, Ed Corn, Head of Android TV Partnerships, EMEA at Android TV, commented:
“People in Britain cherish a helpful and smart TV experience. We are glad that through our work with Freeview Play more UK viewers will profit from an updated Android TV experience that makes it easy for them to find and watch their favourite shows.”