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Home»Broadcasting»C4 regions begin restoration
Broadcasting

C4 regions begin restoration

11 October 2021
Channel 4 ident - Mam Tor

Channel 4 has begun to restore regionalised advertising two weeks after a major incident at a playout centre brought the network to a standstill.

The incident triggered by a fire suppression system meant Channel 4 had to reduce the number of services it offered. Notably, Channel 4’s services for the Republic of Ireland were cut-back as well as its music channels as staff switched to manual processes.

Last week, Channel 4 restored a third music channel – Box Hits – which took over 4Music’s slot.

Meanwhile, different regional versions of Channel 4 are being restored. This means advertisers can now reach viewers via regionalised commercial breaks.

The broadcaster is thought to have lost millions in advertising revenue as a result of commercial breaks not being broadcast or dropping out over the past fortnight. As a result, it’s expected that Red Bee Media faces substantial compensation claims. Channel 4 relies on advertising revenue for the bulk of its income.

Meanwhile, subtitling and audio description remains disrupted following the destruction of server files during the incident.

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RXTV info | Covering the reception and distribution of UK terrestrial TV (Freeview), cable, satellite and connected TV services for users and installers.

Freeview changes

20th July 2022

  • Channel 69 | CBS Justice [COM6/ArqB] has been delisted/removed.
  • Channel 97 | OD365.TV [G_MAN] has been delisted/removed. Manchester only.
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Saorview: Irish DTT  | How to manually tune Sky box | Sky Glass channel list |  UHF channels and centre frequencies

 

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