ITVX’s partnership with AMC to grow with new reality content joining the service on Thursday 30th May 2024.
- Follows arrival of AMC Stories in April.
- ITVX confirms which shows will be available to streamers.
AMC Reality is going live on ITVX on 30th May with reality shows including Amazing Wedding Cakes, Million Dollar Matchmaker and Love After Lock Up joining the platform.
ITV’s streaming service is launching AMC Reality with a range of love-related reality shows that it hopes may appeal to Love Island viewers this summer.
Other shows confirmed as coming to AMC Reality on ITVX include Big Easy Brides, Girl Meets Gown, Marry Me in NYC and Wedding Central.
Love Island, meanwhile is rumoured to be returning to ITV2 and ITVX on Monday 3rd June.
Context
In a summer that will be dominated by live sport, including ITV’s live coverage of Royal Ascot and Euro 2024, ITVX will be hoping to offer audiences an alternative “summer of love” to boost its streaming figures from both sport and reality fans.
AMC’s growing library of content of ITVX follows a extension to their existing partnership that brought True Crime UK to the streaming platform. No extra subscription is required to access AMC on ITVX.
By: Marc Thornham | Image: ITV