Channel 4 has become the exclusive UK broadcast partner of The Professional Fighters League (PFL).
Channel 4 platforms will become the PFL’s inaugural Challenger Series, along with the 2022 PFL Regular Season which gets under way on 20th April. Coverage includes the Playoffs, and PFL World Championship.
Additionally, Channel 4 will bring MMA fans exclusive extra PFL content. This includes original content from both PFL Studios and Channel 4’s in-house digital agency 4Studios. The deal also includes rights to show archive footage from the 2019-2021 seasons.
Announcing the deal, Channel 4 Commissioning Editor for Sport, Joe Blake-Turner commented: “We’re delighted to be partnering with The PFL and bringing top quality MMA to British fight fans. The PFL is innovative, ambitious, fast and exciting. It’s really popular with younger audiences, particularly on digital and a fantastic addition to our expanding sports portfolio.”
PFL CEO Peter Murray welcomed the deal saying:
“The Professional Fighters League is thrilled to announce our broadcast partnership with Channel 4. As MMA continues to be the growth sport of this decade, we look forward to expanding our unique product this year and building the United Kingdom and Ireland as two top priority international markets for the PFL.”
[Image: Channel 4 / PFL publicity]