Subscribers on Virgin Media’s top TV packages will now get a Netflix standard plan thrown in as part of a revamp of its premium TV bundles.
The Netflix standard plan, which includes access to HD-quality streams, is now included on the Ultimate Volt bundle, Biggest TV and Biggest TV Volt bundles.
Virgin Media customers already had the option to add Netflix to their bill. Now customers who take one of the refreshed bundles can access Netflix without extra payment or direct debit.
As part of the bundle refresh, new and existing customers have access to ultrafast broadband speeds and a data-rich mobile SIM. They can manage their Netflix plan along with their regular TV service via My Virgin Media online. Coming soon, the My Virgin Media app will allow users to manage their account on their smartphone.
For users who have both a top-tier Virgin Media TV bundle and Netflix, the news may help swallow the bitter pill of recent price rises. Both companies have announced inflation-busting price rises. By not needing to pay separately for Netflix, Virgin Media may hope to dissuade customers from downgrading their TV package.
On its own, a Netflix standard plan now costs £10.99 a month.
However, those with Netflix Premium (with UHD access) will still need to pay separately for Netflix’s top-tier subscription.
What happens if you already have Virgin TV but a separate Netflix plan?
The company confirms customers who already have a Netflix plan can transfer their billing.
For subscribers on a lower-tier TV bundle, Netflix is still available as an add-on option.