The ViacomCBS streaming service is now available to Virgin TV customers across the UK, providing on-demand access to MTV programmes.
The app contains hundreds of hours of shows including Ex on the Beach and Geordie Shore. MTV Play is available via Virgin Media’s on-demand area. The app also includes a live linear stream of the main MTV UK channel.
MTV Play was first launched in the UK in 2019, where it became available on Google Play and iOS. Via mobile platforms, customers are charged £3.99 a month to access the service. On Virgin Media, MTV Play is bundled with a relevant TV subscription.
Dan Fahy, Senior Vice President, Head of Emerging Business, ViacomCBS Networks UK said: “Partnerships play a key role in the acceleration and growth of our streaming products, so it’s great to be further expanding MTV Play’s presence on Virgin TV. In a set-top-box first for MTV Play, Virgin TV’s customers can now catch up on MTV Play’s huge content library, including our newest shows and iconic classics.”
David Bouchier, Chief TV & Entertainment Officer at Virgin Media, added:
“Virgin TV is all about giving our customers all of their favourite content and streaming apps in one place. The MTV Play app provides viewers who love cutting edge documentaries and reality TV shows with an immersive experience that contains hundreds of hours of top programming.”