Streaming giant Disney+ is offering both new and returning customers discounted access to the service for three months, just in time cover both Easter and May holidays.
- £1.99 a month offer for new and returning customers for three months
- Offer gives access to Disney+ “Standard With Ads” tier
- Highlights coming to Disney+ for those who do subscribe include Taylor Swift | The Eras Tour.
Disney has been struggling to grow its subscriber base in recent months. A new deal is designed to entice new and returning customers to take up the streaming service.
Until 14th March, new and returning customers can subscribe to Disney+ Standard with Ads for £1.99 per month for three months. Standard with ads normally costs £4.99, so the promotional offer saves £3 a month.
After three months, the plan will automatically renew at the current standard price of £4.99. However, customers can cancel before then, but not before enjoying the full Disney+ library of content during March, April and May, including Easter and the May half-term holiday period.
What’s new on Disney+ ?
New and returning customers can stream Marvel Studios’ The Marvels and sci-fi action thriller The Creator from 20th Century Studios.
From 15th March, Taylor Swift | The Eras Tour (Taylor’s Version) will be available to stream. Meanwhile, Searchlight Pictures’ Oscar-nominated Poor Things and the Walt Disney Animation Studios’ Wish will be coming soon to the platform.
What can I do with Disney+ Standard with ads?
You’ll have access to the full Disney+ library. You won’t be able to stream in 4K UHD. And the number of devices you can watch simultaneously is capped at two.
Full specs:
- £4.99 a month (normal price)
- Adverts
- 1080p HD picture quality
- downloads allowed on up to two devices
- watch on two devices simultaneously
BARB audience research data previously indicated the number of UK homes with Disney+ had dropped by 0.3 million in the last three months of 2023.
As previously reported, Disney+ was increasing prices by up to 37.5% for customers by automatically moving them to the new Premium tier. Customers had to take action, either by downgrading or cancelling their subscription to avoid the price rise.
Disney and other streamers are under pressure to ensure ongoing growth. That’s proving difficult thanks to households facing steep price rises and a glut of competing streaming services.
Marc Thornham
[Image: Disney PR]